These experiences exposed us to unique challenges and drove us to identify, develop & implement creative solutions across key stakeholders, from patients, payers, prescribers, health authorities to shareholders
We are experts or supported by functional experts & KOLs through the most critical function or areas: from market research, positioning, clinical & regulatory issues, payers, sales & marketing, market access, devices, medical services
Example of missions:

• Local, regional EU, International product launch development & implementation:
  • From identification of market trends, unmet needs, to positioning, claims developments, promotional material development, targeting & segmentation, patients & prescribers services, assessment of opex required, training of sales forces, transition to the operational marketing & sales teams.

• Development, assessment, review of portfolio, product, services strategies based on patients, prescribers, payers input & local execution to optimize sales, investment & return

• Organization transformation & governance including regional and global re-alignment, streamlining processes & structures. Lean & cost effective organization.
  • Development or re-organization at country-regional-global organization in light of new launches, strategies, prioritization, geographic expansion
  • Development of training programs, coaching, people evaluation, objectives definition and evaluation, talent management, team recruitment
  • Transition Management during those processes & during the recruitment of the final team

• Specialty Product launch & “re-launch
  • Development of Local-Regional-Global plan based on deep customer insights, innovative targeting & segmentation, re-allocation of resources
  • Development of local & regional patients & customers services

• Branded generics
  • Development of product differentiation based on patients, prescribers, payers services in order to minimize price discounts

•  Biosimilars
  • Portfolio development
  • Development of local, regional, global launch Plans
  • Forecasting
  • Determination of Launch investment & organization set up by country
  • Contract negotiation (US) with payers and major oncology settings

• Allergy
  • Product launches & re-launches
  • Geographic expansion to Europe, Russia, Australian, Asia, MEA, Maghreb
  • Customers, patients & prescribers educational and medical programs

• Transition management : General Manager, Head of Region, commercial Officer, COO, CEO
  • to insure strategic review, strategic planning, business assessment
  • implementation of marketing & sales plans
  • organization set up, team assessment, re-alignment of priorities, re-organization
  • rebuild team confidence, motivation, trust, in the company & management, development of a vision, action plan,
  • maintain and grow the business during these critical phases of the life of a company

We offer strong opportunities to expand your business in selected countries, regionally (EU, MEA, Eastern Europe…), internationally through creative solutions in the best short, mid /long term interests of both parties and in full alignment with the client / partner objectives & priorities

We propose various proven solutions:

• in-licensing
• joint ventures
• transition management and support to set up organization, co-develop and execute client strategy & plan during the initiation phases

Our expertise: to develop local, regional, cost effective commercial organizations to maximize yours/ours business opportunities and return.